Feedback

False

The advance of technology allowed the media to have a significant impact on our lives and behaviour.

True

That is one characteristic of mass media.

False

Most people think of the media as an authority.

False

The radio came after the newspaper.

False

Nowadays, the Internet is the most important form of Mass Media.

True

The main characteristics of mass media are:

they are a professional type of communication,
they appeal to a large and vast audience.
they communicate a public message.
they can be transmitted through various channels, (TV, the internet, radio, and newspapers).
there’s a distance between a source of information and the destination
absence of feedback (news of information can’t receive feedback).
they have a heterogeneous audience.

Questions